Pragmatic Marketing

Pragmatic marketing is a model that focuses on understanding the needs of customers and delivering products they want. It involves interviewing customers, designing an initial prototype of the product and testing the product with them to make sure it meets their needs. The process continues throughout the product's life cycle.

One approach flirts a little with relativism. It implies that truth isn't as crucial as it is commonly believed to be. One approach is more cautious in its use of relativism and prioritizes the speech-act project and its justification.

Track and trace

Track and trace is an important supply chain management tool for managing supply chains. It allows businesses to always know where their products are. This visibility assists companies in improving their logistics workflows, reduce time and cut costs. It also helps them improve efficiency and quality. It also helps reduce the need for manual count and inventory checks. It is also helpful in preventing production disruptions caused by poor or insufficient appliances or raw materials.


During the pandemic, a lot of companies realized that they were lacking complete visibility of their supply chains. This has resulted in a rise in the demand for intelligent, scalable track and trace technologies that provide more reliable, accurate information on a supply chain's performance. These new kinds of technology have the potential to make supply chains more resilient to disruptions in the future and help protect the health of consumers.

One method to improve your company's track and trace capabilities is to upgrade your CMMS software to include an option for serialisation. This will ensure that each item has a unique identification that can be tracked in real-time. This can also help you comply with stringent regulatory requirements, including those regarding food safety. You can analyze and access this data using a digital platform such as MaintainX that is integrated with your CMMS.

The term "track and trace' can be confusing, as it sounds similar to "follow the track." However, this is a different process, and it involves recording the entire journey of a vehicle or a shipment. All parties involved in the supply chain can access this information, including customers. This gives customers more confidence in their deliveries and allows them to determine if it was damaged or lost during transport.

Almost all parcels being shipped today are digitally scanned at every step of the shipping process. These details are later made available online so that customers can see the status of their parcel at any time. 프라그마틱 데모 Links to an external site. and customers will benefit from the best shipping experience. This allows them to offer the service at a lower cost.

Counterfeit detection

Businesses lose trillions of dollars each year because of counterfeiting and grey-market diversion. It tarnishes brands' reputations and weakens trust among consumers and in the case of food and medicine it poses an enigma to the health of the public. To combat this scourge real-time tracking of the item level is essential. However, due to the cost digital authentication has traditionally been reserved for high-value products.

Pragmatic's world-leading visual detection technology powers a suite of counterfeit prevention tools that work in tandem to safeguard your business. It is based on the Visual AI stack and provides the ability to scale and adapt to changing counterfeit detection for your platforms and marketplaces. Our solution is fast, precise, and easy to use.

It identifies and detects all types of fake documents, from banknote "paper" to digital images. The system evaluates a variety of features such as watermarks and microprinting to ensure that your products are genuine. This way, you'll keep your customers safe and ensure that your products meet the required quality standards. This will boost your profits and increase confidence in your customers. The system is also highly mobile and can be utilized at any point of sale.