Mojang Bans Manufacturers From Constructing Minecraft Promo Maps And Mods

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Mojang's putting its blocky foot down in relation to manufacturers and Minecraft. In an open letter to the community on its site, Owen Hill, the corporate's director of inventive communications, laid out new guidelines specifically directed at firms, advert companies and any other non-gamer entities looking to capitalize on Minecraft's large person group.


For an idea of simply how vast that base is, consider that, in 2014, creator Markus "Notch" Persson revealed that the Laptop model had over 100 million registered customers. BLOG that a pool of customers that massive would show a tempting lure for manufacturers that want to market their wholly unrelated wares to the group. However no extra -- in line with the new constructing promotion tips, it is not permissible to construct servers or maps to "promote unrelated merchandise in playable form." So what does that translate to? Properly, you may say goodbye to awkward promotions like the giant, working cellphone CaptainSparklez made on behalf of Verizon, or Disney commissioning a map of Tomorrowland to promote its movie of the same title. All that mentioned, if you are a mega fan and you do these sorts of issues on your own time and dime, properly, that is simply superb by Mojang.

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